| Issue |
Photoniques
Mars-Avril 2018
PHOTONICS in Europe
|
|
|---|---|---|
| Page(s) | 19 - 27 | |
| Section | INSIGHT - MARKETING & STRATEGY | |
| DOI | https://doi.org/10.1051/photon/2018S319 | |
| Published online | 23 April 2018 | |
Marketing for the photonics industry
TEMATYS
You create a start-up, diversify the business of your SME, expand your product range; every new activity, every new business, starts with a concept. You, your partners, your team, have an idea for a product. Your dream product will be better and cheaper or it might not even exist yet, but it will meet market requirements. You are going to make this concept a reality.
© EDP Sciences, 2018
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